What is happening with LinkedIn - new updates on booking consultations directly, how the AI reads the meaning of your content, ChatGPT integrating into spreadsheets and tracking your AI referrals! All the new stuff happening this week...
What we cover:
🔵 LinkedIn Advice Sessions — LinkedIn now lets Premium Business subscribers offer paid one-to-one video consultations directly from their profile. No Calendly. No Stripe. No Zoom link. What this means for consultants and coaches.
🔵 The LinkedIn Algorithm Has Changed — LinkedIn now uses AI to understand what your content means, not just how many likes it gets. What you need to change about how you write posts.
🔵 ChatGPT Is Now Inside Your Spreadsheets — OpenAI rolled out ChatGPT for Excel and Google Sheets this week. Here's whether it's worth your time.
🔵 AI Traffic Is Now Trackable in Google Analytics — Google quietly added a new channel that shows you how much traffic ChatGPT, Claude and Gemini are sending to your website. How to check it today.
The 3 big patterns this week:
LinkedIn is becoming an all-in-one business platform — is your profile set up like a business or a CV?
The algorithm now rewards authority and consistency over activity and volume
AI has moved from tool to infrastructure — the gap between those using it well and those not is growing fast
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