Today I'm giving you the two emails that have made my company millions of dollars — word for word — so you can send them to your list this week. One reconnects a cold list and starts real conversations. The other one drives booked calls using a three-sentence email and a Google Doc that most people would never think to write. In this episode, I walk through both of them line by line.
But before you send anything, there's a rule about email deliverability that almost nobody follows — and if you get it wrong, it'll wreck your inbox placement for months. I learned that the hard way. We have over a million contacts in our database. We email maybe 30-50K of them. I explain exactly why.
I also get into the real reason most coaches aren't emailing their list at all — and it has nothing to do with not knowing what to say.
"The thing you keep avoiding — that avoidance itself is the tell that you're close to something that could change your life. We don't resist things that don't matter."
Podden och tillhörande omslagsbild på den här sidan tillhör
Russ Ruffino. Innehållet i podden är skapat av Russ Ruffino och inte av,
eller tillsammans med, Poddtoppen.
