ENCORE: How To Avoid The Hidden Costs Of Growing Your Business

Are you your own biggest roadblock to success? In this episode, Jess Dewell (Managing Partner and Growth Strategist at Red Direction) , Christy Maxfield (President and CEO at Purpose First Advisors), and Dean Barta (Founder and CEO at Barta Business Group, have a candid conversation about what growth really looks like — and what it costs.

Growth isn't just about revenue. It means building infrastructure, developing talent, entering new markets, and making hard choices — planned and unplanned. But before any of that, it starts with mindset.

Your inner dialog has real-world consequences, and knowing where you're being held back — by external forces or by yourself — is the first step toward designing intentional action.

Together, Jess, Christy, and Dean explore:

• How to stay with the problem when it shows up

• Why you don't need all the data — just the right data

• How tools like SWOT analysis can normalize smarter decision-making

• When and how to approach client diversification

• The power of starting with the end in mind

• How to let go of the stories holding you back

If you're ready to transform challenges into opportunities and build a business that is both successful and sustainable, this episode is for you.

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If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business. 

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You can get in touch with Jess Dewell on Twitter,  LinkedIn or Red Direction website.