Esther is a yoga teacher most-interested and most-focused on the spiritual aspects of yoga including breathing, chanting, and yoga philosophy. Many students expect a more physical, fitness-based class, so she wonders how she can solve this challenge.
Ideas We Explore
Why sometimes dropping the title "yoga teacher" might be helpful
How the term "yoga" means so many things to different people
The importance of truly defining what service you have to offer
How to get clear on your unique teaching positioning (UTP)
#1 Tip from Esther
Use blog posts to explain the "why" behind your teaching
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