Amanda has a yoga studio in Florida and has been invited to be a guest on a local radio show. She unsure what to talk about, how to turn those listeners into students, and what direction to take with this new promotional channel.
Ideas We Explore
Why radio listeners are awesome, engaged, and attentive
The very real challenge of "talking about" vs. "showing" yoga
How to use redirect URL for ease-of-memorization
How to buy a URL and setup a 301 redirect
#1 Tip from Amanda
Use partner challenges to active your members
Encourage people in and out of the studio to participate
Incentivize them with prizes and just plain old fun
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