In today's podcast, I tackle one of the biggest challenges facing PT clinic owners right now: finding, hiring, and keeping GOOD people in a world where attitudes toward work, commitment, and personal responsibility are changing FAST. I share some brutally honest thoughts on the state of the PT profession, why so many business owners are frustrated with their teams, and what it REALLY takes to build a successful clinic in today's world.
Here's some of what I discuss:
Why finding GOOD physical therapists is becoming increasingly difficult, and what clinic owners need to understand about it.
The growing clash between what employees WANT and what business owners NEED to run a successful practice.
What a recent experience at McDonald's taught me about the changing standards of customer service, work ethic, and accountability.
Why hiring someone with the right attitude might be more important than finding someone with impressive clinical qualifications.
The uncomfortable truth about why some clinic owners struggle to attract and afford the BEST people in the profession.
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