Does your "Master Journey Map" just sit in a digital drawer? You aren’t alone.
In this episode, we dive into "Journey Theater"— the trap of performing progress without moving the needle on business outcomes.
We’re moving beyond "mapping for mapping’s sake." Learn how to shift from being a service provider to a strategic partner by building a living system that survives the next re-org.
Watch this episode to learn:
- Why your budget holder is your real customer
- The warning signs of Journey Theater
- How to shift from project cycles to an operational model
- Using the Journey Maturity Scorecard to track growth
Just like the rest of the Playbook, this episode is best consumed as a video because we walk through specific examples, like the Journey Maturity Scorecard, on screen. If you’re listening on the go, you can always grab the slide deck from the show notes to follow along.
Enjoy and keep making a positive impact!
~ Marc
--- [1. LINKS 🔗 ] ---
--- [ 2. GUIDE 📺 ] ---
00:00 Welcome to Journey Management Playbook S2E2
03:45 Internal Customer
05:30 Decision Maker Needs
07:15 Budget Agenda
10:30 Impact Over Selling
13:15 Organizational Friction
16:15 The Journey Scope
19:15 Journey Theater
21:00 Reporting Progress Live
26:45 Breaking Project Cycles
30:45 Quantifying Wins
40:15 Decision Context
41:30 Continuous Insights
42:45 Common Language
44:00 Cross Vertical Impact
45:30 Eight Success Steps
46:45 AI Data Leverage
48:00 Delivery Authority
49:15 Proactive Influence
50:30 Impact Focus
51:45 Six Month Strategy
53:00 Revenue vs Cost
54:15 Agenda Alignment
56:45 Management Maturity
58:00 Scaling Momentum
1:00:45 Journey Health Score
1:04:30 Summary and Next Steps
--- [ 3. FIND THE SHOW ON ] ---
