We Are About to Open a Gym ... Now What?

This episode contains important visuals and is best enjoyed on YouTube.

No amount of planning makes handing over your life savings feel completely safe.

Today Two-Brain Business CEO John Franklin sits down with Steven Smith and Andreia Onofre Smith, who are 40 days from opening their first gym after nine years of planning.

This is a real, live mentorship session: John and the couple walk through their SBA financing process, their build-out timeline and the founders club offer they’re using to bring in revenue before the doors even open.

Steven and Andrea share the vision behind their gym, a family-first concept built around helping parents stay consistent with fitness by giving their kids a genuine experience of their own, not just childcare.

But the real value in this episode comes when John spots a critical gap in their pricing plan and walks them through exactly how to fix it before opening day.

Tune in for a rare, unfiltered look at what it actually takes to open a gym the right way, mistakes, financing headaches and all.

Links

How to Buy a Gym Step by Step

Gym Owners United

Book a Call

0:00 - Live coaching before two first-time gym owners open their doors

1:00 - A gym built for parents who stopped showing up

3:02 - Nine years of planning and a deal that fell through in 2018

5:38 - Why they hired a mentor before they even had a location

8:36 - Financing and building out a gym in New Jersey

14:49 - What a Two-Brain mentor does before day one

17:24 - Building and pricing a Founders Club offer

29:22 - The scheduling problem stopping them from adding small group training

40:53 - Where their first members came from