CCL Training: Advocacy Detective: Build Your Common Ground Blueprint (BRIDGE Training #5)

The Advocacy Detective is about becoming a more strategic, relational climate advocate by learning how to better understand the political world your Member of Congress operates within. Before we can effectively persuade, we first need to understand — their district, their pressures, their priorities, the language they use, and the communities they feel accountable to. In BRIDGE, we talk a lot about meeting people where they are. Tonight is about learning how to actually find where that is using practical research tools to understand your Member of Congress’s district realities, incentives, influencers, and language—so your outreach is specific, respectful, and strategically targeted.

Skip ahead to the following section(s): (0:00) Intro & Agenda (3:42) The Core Philosophy (10:38) Step 1: Congress.gov — Committee Power (16:42) Step 2: OpenSecrets.org — Donor Information (20:21) Step 3: MOC's Official Website (25:07) Step 4: Polling — Local Public Will (28:46) Step 5: Targeted News Search (34:36) Step 6: Cultural DNA of the District (38:17) Looking Ahead

Tonight’s slides: https://cclusa.org/BRIDGE-5-Slides    BRIDGE # 5 Training Page: https://community.citizensclimate.org/BRIDGE/Unit-2/Training-2   Log Your Attendance: https://community.citizensclimate.org/log_training?sf_id=a5yUP000000EAcDYAW