Candice Frazer is the revenue efficiency strategist and founder of AlphaRev, a firm that helps established businesses systematically increase revenue across retention, expansion, referrals, win-backs, and lost deals. Frazer works with CEOs, CFOs, and operators in professional services and industrial organizations to help them capture more value from their existing customers, partners, and pipeline.

With more than 20 years of experience across revenue strategy, operations, and growth systems, Candice is known for bringing clarity to messy growth problems. Rather than pushing top of funnel tactics exclusively, she and her team at AlphaRev help teams focus on revenue
efficiency building practical systems that turn overlooked opportunities into consistent, operational cash flow. AlphaRev's work is especially valued by leaders who want growth that compounds without burning out their people.

During the show we discuss:

  • Why more leads don't always mean more revenue.
  • How to find revenue that's already hiding inside your customer base.
  • How to reduce customer churn.
  • How to turn past customers into new revenue.
  • How to recover lost deals.
  • How to generate referrals without making the process feel transactional.
  • How to build systems that don't depend on the founder.
  • How to know when your business needs a CRM.
  • How to simplify operations so they can scale.
  • How operational efficiency can improve fundability and business valuation.

Resources:
https://getalpharev.com/

Podden och tillhörande omslagsbild på den här sidan tillhör Ty Crandall. Innehållet i podden är skapat av Ty Crandall och inte av, eller tillsammans med, Poddtoppen.