How do you turn a nostalgic idea into a $1,058,593 crowdfunding success? In this episode of Crowdfunding Demystified, Salvador Briggman interviews Thomas Bertani from Substance Labs, creator of BrickBoy — a kit that transforms a LEGO Game Boy into a playable console. 

In this episode, you'll learn:

  • How THIS method confirmed demand before launch

  • Why this marketing channel became the campaign's biggest growth driver

  • How understanding one KEY group shaped the entire marketing strategy

  • And much more!

Resources and Tools Mentioned:

Podden och tillhörande omslagsbild på den här sidan tillhör Crowdfunding and Kickstarter Expert Salvador Briggman. Innehållet i podden är skapat av Crowdfunding and Kickstarter Expert Salvador Briggman och inte av, eller tillsammans med, Poddtoppen.