Printful Exec on Profitable Print-on-Demand

Thanks to companies such as Printful, an enterprising entrepreneur can select a product, upload an image to place on it, sync it with her ecommerce site, sell it, and then pay for it.

Print-on-demand is big business, and David Hooker is a prominent participant. He's the brand director at Printful and a long-time SaaS executive.

In this episode, he addresses POD pricing strategies, sales tactics, merchandising, and more. 

For an edited and condensed transcript with embedded audio, see: https://www.practicalecommerce.com/printful-exec-on-profitable-print-on-demand

For all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts

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