David Abeles, President and CEO of TaylorMade Golf, joins Sports Business Radio to take us inside of one of the most influential golf companies in the world. TaylorMade counts Scottie Scheffler, Tiger Woods, Rory McIlroy, Collin Morikawa, Tommy Fleetwood and Nelly Korda as champion golfers who trust TaylorMade for their golf equipment needs.
Abeles discusses the ways in which TaylorMade works with its roster of champion golfers and how golf equipment and golf balls are evolving for pros and amateurs. He also shares the inside story that led to the creation of Tiger Woods’ Sun Day Red apparel and footwear company, which operates under the umbrella of TaylorMade Golf. Lastly, Abeles advised on the best way for amateur golfers to get fitted for golf clubs that are the best match for their game.
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#Golf #TaylorMade #Equipment #SportsBusiness
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