Get started with Journey Management with this short introduction course. It's FREE. ________________________________________________________________
Why do so many journey management initiatives stall after the first big mapping effort? Esa Nettamo, founder of JourneyOps, has spent two and a half years running events across the Nordics and talking to hundreds of practitioners. He shares how the conversation has moved from education, to tools, to organisational buy-in, and walks through his five-level maturity model, from workshop maps to companies reorganised around journeys. We cover why tooling is only 10% of the work, how to win support with business outcomes, and what a reorg can do to an unprepared team. Find the talks and the JourneyOps Circle community at journey-ops.com.
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