Is your next promotion one you'd be excited to take?
In this episode, I'm joined by Alexandra Shuman, a former corporate marketer who built Vermont Marshmallow Company without ever planning to. Her non linear career path used to feel like a string of detours, until it gave her everything she needed to figure out how to start a food business at home.
For you, it might start with feeling flat about a promotion you worked hard for, turn into asking yourself "Should I quit my job?" and end with wondering whether to start a business of your own. If any of that fits, this episode is for you.
Here's what you'll learn:
- How to start a small business when your first-year goal is your old salary plus $1
- Why Alexx ignored the advice every mentor gave her for a product based business
- Why selling at farmers markets came before any wholesale account
- How to start a food business with pans stacked to the ceiling and labels written by hand
- How to delegate whole areas of the business, and what that freed up for Alexx
- What a former CEO taught her about how to stop micromanaging
- What Alexx wants women entrepreneurs to know about how stress changes when the company is yours
- What made leaving corporate America an easier call for Alexx than taking the director job
- What she'd tell anyone thinking "I want to quit my job, but I'm scared to get it wrong"
Alexx says she could have taken the director job and had a fine life. Hearing what fine would have kept from her is the reason to press play.
Here's to wanting more than fine.
Sarah
Connect with Sarah
Free Masterclass: https://herbigleap.live/watch
Website: https://herbigleap.com
Podcast Instagram: https://www.instagram.com/herbigleappodcast/
Sarah's Instagram: https://www.instagram.com/thesarahjanzen
YouTube: https://www.youtube.com/@herbigleap
Facebook: https://www.facebook.com/the.sarah.janzen
Work with Sarah
Good at your job but done doing it for a company you don't believe in? My free masterclass walks you through how to package what you already know into paid work, so you can plan your exit on your own timeline. Watch it at https://herbigleap.live/watch.
Connect with Alexx
Website:https://vermontmarshmallow.com/
Instagram: https://www.instagram.com/vermontmarshmallow?stkn=MWV1MjNzOGVtOHZyZA==
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