Ep. 3: IKEA’s Price Cuts, Apple’s Unflappable CEO, SpaceX’s Orbital Data Centers & More

This episode moves from the choices companies make today to the strange future arriving next. We unpack IKEA’s price cuts, a covert Russia-Iran operation, Uber’s robotaxi dilemma, whether AI makes writing better or merely easier, SpaceX’s plan for orbital data centers, and the remarkable calm of Apple’s CEO. Plus, Kaira picks our intro music and edits the whole episode herself.

(00:00) Intro music (Kaira's idea)

(00:42) IKEA's decision to reduce prices

(02:26) Russia's covert operation with Iran

(04:24) Uber's dilemma with robo-taxis

(06:40) Should you use AI for writing?

(09:48) SpaceX's ambitious orbital data center

(11:38) Apple's wicked calm CEO

(14:18) Our social media strategy