In this episode, Evan Babins shares insights on strategic event planning, measuring success, and adapting to industry changes, emphasizing the importance of storytelling, data, and innovation in creating memorable experiences.

Keywords

event planning, experiential marketing, event strategy, data-driven events, industry innovation, eventprofs

key topics

  • The importance of strategy and data in event planning
  • How to communicate event value to stakeholders
  • The attendee journey and engagement strategies
  • The role of AI and technology in future events
  • Creating moments that are memorable and talked about

Rss
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