In this special episode, the legendary host of the Marketing Book podcast, Douglas Burdett, comes out of retirement to interview Mark Schaefer about his new book "Audacious: How Humans Win in an AI Marketing World." From now on, "competent" doesn't cut it. The bots are coming but we still own crazy. This is a time to ignite the human fireworks of creativity if marketing professionals are to transcend the threat from artificial intelligence.

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Podden och tillhörande omslagsbild på den här sidan tillhör Mark Schaefer. Innehållet i podden är skapat av Mark Schaefer och inte av, eller tillsammans med, Poddtoppen.

The Marketing Companion

We must disrupt marketing now

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