Wondering what YouTube's aggressive push into living rooms means for your marketing channel strategy? I interview Liron Segev to learn how to optimize your YouTube channel and content for TV viewers

  • Why YouTube on TV Changes Marketing
  • Optimize Your Channel Banner and Thumbnails for TV
  • Create Longer, Episodic Content for the Couch Audience
  • Understand YouTube's New Unique Reach Metric
  • Prepare for Ask YouTube and AI-Powered Search on TV
  • Take Advantage of YouTube's TV Commerce Features



Guest: Liron Segev | Show Notes: socialmediaexaminer.com/728



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