Tom Gilovich On the Spotlight Effect

Tom Gilovich finds it fun to study the whys and wherefores of how human beings make sense of the information delivered by the world around them. And why not, he explains to interviewer David Edmonds in this Social Science Bites podcast. "We're dynamic, very complicated creatures who do all sorts of things and sometimes make you go, 'Huh?' That's interesting."

He adds, "At the same time, some of the things that people do have great consequences," which means understanding how understandings come about also has great import.

"A lot of the research on judgment and decision making is that there's a schism between the rational choice and the psychologically compelling choice," Gilovich continues, "and that has provided fertile ground for psychologists like me to explore it: "OK, this is what the rational analysis suggests. Why don't we do that?" And there's often some interesting psychological answers to that. Doesn't make logical sense, but it makes lots of psychological sense."

In that spirit, Edmonds and Gilovich, the Irene Blecker Rosenfeld Professor of Psychology in the Department of Psychology at Cornell University, run through what Edmonds calls "the greatest hits" of Gilovich's research findings. These include the "spotlight effect," which posits that individuals often assume others pay more attention to them than they are, and its cousin, "the illusion of transparency," in which people assume others recognize their feelings and emotions accurately. They also look at regret, bias blind spots, and why third-place finishers are happier than second-place ones.

Gilovich is the co-director of the Cornell Center for Behavioral Economics and Decision Research. He's written or co-written several books, ranging from the academic (the textbook Social Psychology written with Dacher Keitner, Serena Chen and Richard Nisbett), titles that bridge academia and the general public (2002's The psychology of intuitive judgment: Heuristic and biases written alongside Dale Griffin and Daniel Kahneman), and books that bring psychological insights directly to the public (such as 1999's Why smart people make big money mistakes—and how to correct them: Lessons from the new science of behavioral economics with Gary Belsky and 2015's The wisest in the room: How you can benefit from social psychology's most powerful insights with Lee Ross).