Since the 1990s, technologists have promoted a vision of the “cloud” as a shapeless and intangible entity. Grounding the Cloud: Urbanism in the Shadow of Data
(University of Minnesota Press, 2026) by Dr. Ali Fard peers through
this hazy façade to reveal the earthly material foundations of global
computing and data extraction. Tracing the historical and technological
development of the cloud computing paradigm, Dr. Fard exposes an
ever-evolving project in which ideologies, economic models, and
marketing images collude to shape our shared urban environments.
Demonstrating how technology’s spatial footprint now stretches to nearly every corner of the globe, Grounding the Cloud analyzes
the often-hidden infrastructures that facilitate platform
capitalism—from the mines extracting rare earth minerals in remote
regions to the vast global network of fiber-optic cables at the bottom of the oceans to the nondescript data centers
that sit on the peripheries of major urban areas. Meanwhile, with
compelling examples of smart-city initiatives and corporate campuses,
Dr. Fard shows how the future of urbanism is deeply intertwined with the
growing economies of data extraction.
Breaking
down the myth of a clean and efficient tech urbanism, this book makes
visible the complex material geographies and geopolitics that undergird
today’s most powerful and omnipresent corporations. A timely critique of
the growing agency of tech platforms in determining the future of urban
space, Grounding the Cloud offers an essential framework for understanding the shifting relationship between technology and urbanization.
This interview was conducted by Dr. Miranda Melcher whose book
focuses on post-conflict military integration, understanding treaty
negotiation and implementation in civil war contexts, with qualitative
analysis of the Angolan and Mozambican civil wars. You can find
Miranda’s interviews on New Books with Miranda Melcher, wherever you get your podcasts.
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