Gary Takacs and Naren Arulrajah on the startup vs acquisition decision that shapes a dental career. The three situations where a startup actually makes sense, and why most dentists do not qualify for any of them. A real coaching client who was collecting $700,000 on $1 million in production, replaced $300,000 in annual PPO write-offs with $15,000 in Ekwa SEO marketing, and grew collections to $1 million in year one. The 35-year client story on why you connect with patients before you renovate. The financial comparison: organic SEO at $60 per patient versus paid ads at $300 to $400. Plus Dr. Darryl Burke on the three essential CBCT views for every implant case.

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