I've dealt with a lot of customers with who lately are concerned with the ROI of their teams. Certainly they want a good ROI if they purchase software from Redgate, as do we. Our goal has been to be partners with customers and continue to add value to the products they've purchased on a regular basis. We release every week or two, and our Redgate Monitor and Flyway updates reflect this. New functionality, fixes, and previews. I'm proud of the constant updates we deliver, and I know customers get increased value throughout our partnership.
Does our software provide a good ROI? I get asked this question by execs regularly, and I often ask them if they feel they get a good ROI from their staff already. Answers are mixed, especially in the database world where it seems the costs and the value delivered from database dev or ops groups can be nebulous. Databases support application software, and if that software doesn't work well because the database deployment scripts weren't correct, weren't tested, or have performance issues, who is at fault?
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