Widely remembered as the ultimate American inventor, Edison’s greatest talent may have been for self-promotion. In this episode, historian Iwan Morus speaks to Elinor Evans about how Edison built a brand around invention, clashed with rivals including Nikola Tesla, and exploited the press to secure his legacy – even when the science involved wasn’t all his own.

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To find out more about the ‘current war’ between Edison, Tesla and Westinghouse, head to: https://bit.ly/4q3xUTB. And to listen to Iwan's interview about Nikola Tesla, visit: https://bit.ly/45yU7S3 Learn more about your ad choices. Visit podcastchoices.com/adchoices

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