What does it really take to go from being an introvert to becoming a confident communicator and leader — and how can the people, places and experiences around us shape that journey?In this episode of Charlie in Sotogrande, Charles Gubbins sits down with Silvina Hood, communication, persuasion and leadership mentor, to discuss finding your voice, overcoming personal blocks and learning to communicate with confidence and authenticity. Having previously lived and worked in Sotogrande, Silvina also reflects on her connection to the area, the local business community and why Sotogrande became an important part of both her personal and professional journey.Silvina shares her path from industrial design in Argentina to marketing, including how she established herself professionally in Sotogrande before eventually moving to Málaga. She explains how her own experience as an introvert led her to challenge her comfort zone, develop her presence and ultimately build a career helping other people communicate and lead more effectively.Charles and Silvina also discuss how marketing has evolved in Sotogrande and the real estate industry, the growing importance of personal branding, podcasts and visibility, and why businesses increasingly need to adapt the way they communicate.In this episode:00:00 – Introducing Silvina Hood: marketing, mindset and finding your voice00:33 – Who is Silvina Hood? Communication, persuasion and leadership01:16 – Why Silvina moved from Sotogrande to Málaga03:02 – From industrial design in Argentina to marketing04:22 – How marketing has changed over the last decade06:14 – How Silvina started working in Sotogrande07:07 – Innovation, marketing and working with Charles Gubbins09:11 – The biggest marketing mistakes in Sotogrande real estate10:20 – Personal branding, podcasts and becoming ready to be visible13:12 – Adapt or die: how people consume information today14:21 – Silvina’s career shift from marketing to communication and leadership15:03 – What does it mean to be of service to others?16:34 – Introversion, extroversion and learning to step outside your comfort zone18:09 – Silvina’s personal journey from introvert to communicator19:17 – One-to-one coaching vs group coaching20:48 – Mind, body and soul: Silvina’s approach to communication22:04 – Why your energy speaks louder than your words23:39 – Body language, presence and projecting confidence24:15 – How to overcome blocks through micro-steps25:13 – Coaching women, entrepreneurs and professionals27:54 – Why personal development matters in leadership28:23 – What dog training taught Silvina about energy and communication29:37 – What Sotogrande means to Silvina30:03 – Why Sotogrande made her feel safe30:46 – Would Silvina move back to Sotogrande?32:59 – Where to connect with Silvina HoodHer experience also offers another perspective on living and working in Sotogrande. From building professional relationships within the local community to experiencing the sense of safety and connection that the area can offer, Silvina reflects on why Sotogrande continues to hold significance for her even after moving to Málaga.The conversation also looks at how communication and marketing are evolving within businesses and real estate, why personal brands matter more than ever, and why simply being visible isn’t enough — your message, your presence and your purpose need to be aligned.CONNECT WITH CHARLIE!📲 Mobile: +34 607 911 661✉️ Email: connect@charlesgubbins.com🔗 Website: charlesgubbins.comSTAY CONNECTED!📸 Instagram: https://www.instagram.com/charlieinsotogrande/👤 Facebook: https://www.facebook.com/charlieinsotogrande👨‍💻 LinkedIn: linkedin.com/in/charliegubbins🎥 YouTube: https://www.youtube.com/nollsotogrande🐦 Twitter: https://twitter.com/charliegubbins📱 TikTok: https://www.tiktok.com/@charlesgubbins

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