Are Fear and Emotion Quietly Driving Your Financial Decisions?

Most people believe they'll handle the next market downturn better than the last one, but what if emotions have other plans? In this episode of Wealth in Bloom, Cheri Blair explores the powerful role psychology plays in financial decision-making, especially during periods of market volatility. Drawing on insights from The Psychology of Money, Cheri discusses why fear can override logic, how investors discover their true risk tolerance, and why making permanent decisions based on temporary emotions can be costly. She also explains the importance of establishing financial guardrails before uncertainty strikes and how thoughtful planning can help investors stay focused on long-term goals when emotions run high. Because successful investing isn't just about markets, it's about mindset.

Cheri believes that financial planning should feel empowering, not intimidating. She’s spent more than 25 years helping women, entrepreneurs, and families navigate life’s biggest transitions with a holistic, values‑driven approach. Schedule your complimentary consultation HERE.

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