What does it take to build a successful lawn care business after losing a leg just two months into starting the company?
In this episode of the GreenPal Lawn Care Business Growth Show, Gene Caballero interviews Jonathan Keene of Rock Solid Lawncare, a lawn care company serving Mascoutah, Belleville, O’Fallon, Columbia, Swansea, Scott Air Force Base, St. Louis, Arnold, Brentwood, Maplewood, Ladue, and surrounding Illinois and Missouri communities.
Jonathan shares the real story behind building a growing lawn mowing and landscaping business while overcoming major adversity, managing lawn care crews, pricing commercial mowing jobs, and serving more than 80 weekly lawn care customers across the St. Louis metro area.
This episode covers:
• How Jonathan started Rock Solid Lawncare in Mascoutah, Illinois
• Losing his leg shortly after launching the business
• Growing a lawn mowing business during COVID
• Lawn care pricing strategies for residential and commercial properties
• Building route density in St. Louis and Southern Illinois
• Hiring and retaining reliable lawn care employees
• Challenges of running landscaping crews in Midwest heat
• What homeowners should look for before hiring a lawn care service
• Why cheap lawn mowing services often create bigger problems
• Lessons for lawn care operators trying to grow profitably
If you own a lawn care company, landscaping business, or are searching for reliable lawn mowing service in the St. Louis area, this episode provides practical insights from a real lawn care operator working in the field every day.
GreenPal helps homeowners find and hire trusted lawn mowing services, landscapers, and lawn care professionals throughout the United States.
Subscribe for weekly interviews with successful lawn care operators sharing real-world business growth strategies, landscaping advice, lawn mowing tips, customer acquisition strategies, and lessons from running profitable lawn care companies.
