Last year, the world - and your Tiktok FYP - met Le Poisson Steve, an orange fish with a brainwormy song, created with love by Parisian artists and streamers Vigz & Tomo (Victoria Rona and Thomas Ename). On its debut, Steve immediately snatched a gazillion views across all platforms, sparked a global fan art response, was dubbed the French anthem, and is still stuck in our heads…Il est orange, Ila des bras, et des jambes…
Vigz & Tomo join Karen to discuss how they turned a community Twitch challenge into a worldwide sensation.
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