EntrepreneurShift
Avsnitt

I taught AI to think like me. Here's how it changing my business.

EntrepreneurShift
Dela

Most people mainly use AI to write captions, but here, we’re using it to help run the agency. 

There is a significant difference between using AI to generate content and building it into your operations as a true strategic layer. One saves you twenty minutes. The other changes how your entire business functions.

In this episode, Katie pulls back the curtain on how she's evolved her own AI use from surface-level copywriting support to building custom skills that think, strategize, and execute the way her agency actually operates.

This isn't about prompts. This is about what becomes possible when you stop treating AI like a shortcut and start treating it like infrastructure.

YouTube video (How I created a Claude Skill): https://www.youtube.com/watch?v=AazB81_rCp0 

In This Episode, You'll Hear:

  • The difference between using AI as a tool versus building it into your actual operations
  • What "AI skills" are and why they change everything about how you can use it in your business
  • How Katie moved from AI as a copywriter to AI as a strategist and executor in her agency
  • What this looks like practically, including real examples from inside her own workflows
  • How to start thinking about building your own AI layer without making it complicated

Who This Episode Is For:

Business owners and operators who:

  • Use AI occasionally but feel like they're not getting the real value out of it
  • Are curious about what a more strategic use of AI actually looks like inside a service business
  • Want to systemize more of their operations but don't know where AI actually fits
  • Are tired of hearing about prompts and want to understand the bigger picture
  • Run agencies or client-facing businesses and want to see how AI can support the team without replacing what makes the work good

Connect with Katie

If this resonated... Follow the show and leave a 5-star review so more business owners thinking seriously about AI can find it. And if you want to explore what a smarter AI layer could look like in your business specifically, reach out. That's exactly what Katie's team does.

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör Katie Gootenberg. Innehållet i podden är skapat av Katie Gootenberg och inte av, eller tillsammans med, Poddtoppen.