On this episode of Brandidly Speaking, Cris Gordon takes the mic for a solo deep dive into one of social media's hottest emerging brands: Good Girl Snacks and their viral Hot Girl Pickles. If you've spent any time on Instagram or TikTok, chances are you've seen them.
What started as two best friends with a love of pickles quickly grew into a brand people couldn't stop rooting for. By sharing their journey openly from day one, the founders brought consumers along for every win, challenge, and milestone. Cris breaks down the power of ""building in public"" and why transparency has become one of the most effective brand-building strategies today.
Plus, Cris tackles a round of 5-Minute PR Advice inspired by real Reddit users and puts influencer Alix Earle under the microscope in a live media training-style interview review, sharing insights on what works, what doesn't, and why.
Whether you're obsessed with branding, fascinated by viral consumer products, or looking for practical PR insights, this episode is packed with takeaways you won't want to miss.
Listen now and join the conversation.
New podcast episodes drop every other Wednesday, hosted by Cris Gordon, Head of Beauty at MMC.
🎙️ Subscribe on Spotify | Apple Podcasts | YouTube
👍 Follow @Brandidly_Speaking on Instagram, LinkedIn, and TikTok and MMC on Instagram and LinkedIn.
Podden och tillhörande omslagsbild på den här sidan tillhör
Brandidly Speaking. Innehållet i podden är skapat av Brandidly Speaking och inte av,
eller tillsammans med, Poddtoppen.
