JetBrains just said their AI spend went up 10x in six months. Not 10%. 10x.

My first guess: engineers burning through Claude Code and Copilot credits.

Wrong guess. There's a leaked recording from an internal Accenture meeting this week that says otherwise. The exec running their agentic AI strategy admitted the token bill isn't coming from engineering. It's coming from everyone else: People running everyday work through AI tools with nobody tracking cost, routing, or usage.

I'd bet most companies are tracking the wrong 80% of this spend.

Where is your org's AI money actually going? Have you checked, or just assumed?

I go deeper on both stories in this week's episode of The Human in the Loop.

#AISpend #EnterpriseAI #TheHumanInTheLoop

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