In William Ulrich and Charles Bowman's latest book, they cite Jim Rohn's quote that "discipline is the bridge between goals and accomplishment". They go on to highlight three essential elements of discipline; the ability to maintain rigor, continuity, and interconnectedness from an end-to-end perspective. In this episode of their strategy execution podcast, they highlight the concept of the business knowledgebase and, coupled with business architecture, the role it plays in maintaining discipline as strategy execution efforts deploy and scale up. The business knowledgebase ensures that multidisciplinary teams can move in coordinated fashion from strategy formulation through solution deployment. When this occurs, every investment, business requirement, and deployed solution can be traced back to the strategy driving deployment. This podcast episode details what it takes to implement a business knowledgebase, including metamodel design, tool selection, scalability, stakeholder accessibility, and the role it plays in becoming a cognitive enterprise. 

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