Brokers are starting to walk away from the legacy platforms. James Carter returns to the YachtWay Podcast to explain why. We get into the real economics of the industry: why sellers pay $30,000 to $40,000 a month and hand over data they paid to create, why a lead problem is really a visibility problem, and why the cheapest content keeps winning. A single Chevrolet joke pulled more than 500,000 views. James also makes the case for why YachtWay stays free to list.
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