EP 15 - Paul McNamara on Why 78% of Executives Know Their AI Strategy But Still Can't Execute It

Every executive says they know where AI needs to take their business. So why are so few actually getting there? In this episode, Paul McNamara, CEO of ADAPTOVATE, joins Douglas Ross to unpack new research on the widening gap between AI ambition and AI execution. Paul explains why personal productivity tools aren't a strategy, why 61% of leaders believe failing to embed AI within two years could be fatal to their business, and how "citizen developer teams," AI champions, and old fashioned gut feel are reshaping how organizations actually get things done. If you've built the roadmap but can't seem to move past pilots, this one's for you.

Download the Report: https://www.adaptovate.com/AIreport2026