M&S is facing online backlash for selling Ann Summers’ crotchless underwear—but this isn’t new for them. For years, they’ve quietly evolved their underwear line, offering everything from period pants to stoma-friendly styles and partnering with brands like Calvin Klein. Young shoppers are driving growth: a third of last year’s sales came from under-30s, doubling from the year before. Historically, M&S has led underwear innovation—from pre-shrunk cotton to global exports—and open-crotch styles were actually mainstream before the 1920s. So while it feels scandalous now, it’s just another chapter in underwear’s ever-changing story.

Listen in comfort:
Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn.

Advertise on DNN:
advertise@thednn.ai

This is an automated, high-level news summary based on public reporting.
Report issues to feedback@thednn.ai.

View sources & latest updates:
https://sources.thednn.ai/8ebc3a67b9c975bc

Podden och tillhörande omslagsbild på den här sidan tillhör The Daily News Now!. Innehållet i podden är skapat av The Daily News Now! och inte av, eller tillsammans med, Poddtoppen.