Ken Hinkley is set to become the first coach of the new Tasmania Devils AFL club, stepping into a role that blends elite coaching with ambassadorial duties for the state. Inspired by Scott Roth’s community-driven success with the JackJumpers, Hinkley is expected to travel, listen, and connect deeply with Tasmanians — a strategy that could resonate with locals who value his down-to-earth, country roots. With the Devils building their roster from scratch ahead of their 2028 AFL debut, Hinkley will shape the team’s culture, prioritize character over flash, and foster a winning environment rooted in Tasmania’s working-class ethos. The football world is already rallying behind him — seen as the ideal leader to unite the team, the state, and a new generation of players.

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