Every NRL and AFL club this season is backed by alcohol sponsors—and seven NRL teams now sport gambling logos on their jerseys, up from last year. As the government pushes to curb gambling ads, critics argue current measures don’t go far enough, especially since these deals bring in tens of millions annually. With kids exposed daily to these brands, advocates warn of deep societal risks like domestic violence, urging stronger protections. A media watchdog is reviewing TV alcohol ad exemptions during games—potentially reshaping how sports broadcasts promote booze and gambling. The pressure’s on for real change beyond surface-level rules.
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