The Koerner Office: How a Dallas Mom Built a $3K/Day Pumpkin Business

A seasonal pumpkin side hustle turned into a six-figure business with huge margins, upfront cash, and almost no risk. In this condensed recap of The Koerner Office with Chris Koerner, you’ll hear how Heather transformed Porch Pumpkins after seeing the Dallas Arboretum’s Pumpkin Village, built a streamlined offer with packages from $325 to $1,350, and used direct-from-farm sourcing plus smart social media marketing to drive demand. The full episode is boiled down into a few-minute summary, so you can quickly learn the business model, pricing strategy, customer acquisition, and productivity lessons behind this fall decorating business. Listen now to get the key ideas in minutes.