Every great subculture needs somewhere to tell its stories. In snowboarding’s early days, magazines like Thrasher, Action Now and ISM called it like they saw it. Later, Transworld and Snowboarder entered the chat.
These raw and analogue pubs were the connective tissue for misfits across the map. They were a beacon. They were gasoline on the fire.
In this episode, Jen and Tricia trace the arc of snowboard print magazines, from their birth in 1980s California to the 90s boom times and the death rattles came after … This is an unapologetically deep dive into the facts and true tall tales from snowboard media’s front lines.
At the end, they bring in live-human-expert Nick Hamilton—photographer and total media legend who was Transworld Content Director for a cool couple decades—to talk choosing covers and blowing editorial budge, along with reminiscing on the end of a magazine era.
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