Ukraine’s drone strikes on Wildberries warehouses—Russia’s biggest online retailer—are sending shockwaves through the country’s economy, targeting the heart of its “platform economy” that fuels millions of jobs and a massive chunk of GDP. Born from an apartment in 2004, the company, co-founded by billionaire Tatyana Kim, has become a symbol of Russian entrepreneurial triumph, rivaling global e-commerce giants. Now, as Ukraine claims these hits aim to disrupt military logistics, Russia accuses the strikes of stoking social chaos. Amid this tension, Wildberries is constructing Moscow’s tallest building—a towering testament to its economic dominance—even as drones fly overhead.

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