In this episode, Sofia Pusa chats with Lucy Bradbury, a 3D motion designer whose work spans campaigns, product films, and live visuals for clients like Nike Kids, Pepsi, and Netflix. Lucy opens up about her unconventional path – from studying pharmacology to branding, and finally committing fully to 3D – sharing the bold decisions that have shaped her creative career. They explore the challenges and rewards of freelancing, the role of personal projects in fueling her growth, and how setbacks like job loss have strengthened her artistic voice. This episode is a candid conversation about trusting your instincts, cultivating discipline, and taking ownership of your creative journey.
Key Takeaways
Making bold career changes and following your gut
Leveraging personal projects and consistent routines to stay inspired
Turning setbacks into opportunities for growth and resilience
Balancing client work with personal creative development
Building discipline and showing up for your craft every day
Lucy Bradbury is an ideas-driven 3D motion designer, collaborating with CG and branding studios on campaigns, product films, and live visuals. She specializes in concept and look development, while carving out time for personal projects where she explores ideas collected from small, often mundane moments.
Sofia Pusa is a creative director, brand consultant, and illustrator. She created (In)Decisive Moments to explore the pivotal decisions and defining moments that shape who we are. She's passionate about sharing stories of how people find their creative voice and carve out a path that feels honest and true.
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