Flávio Bolsonaro has officially launched his presidential bid, setting up a direct showdown with Lula—but the campaign is already stumbling amid a lack of allies, a missing running mate, and a PR nightmare. With his father silenced by court order, AI-generated clips of Jair Bolsonaro fuel the fire, while key parties like the Popular Party pull back. Flávio’s struggle to find a prominent female VP and his own gaffes—ranging from voting system myths to export tariffs—only deepen the doubts. Yet, he’s doubling down, rallying his core base as Lula prepares to confirm his own reelection bid, turning this race into a high-stakes battle of legacy versus momentum.
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