Elon Musk’s X is launching X Money, a digital banking service that lets users send cash instantly via the app—powered by Cross River Bank but branded with X. Currently in invite-only beta, subscribers get a Visa debit card and perks like 6% APY on $1K+ deposits and 3% cashback on purchases, but only if they’re on X’s premium plan. It’s a bold move into a crowded P2P space, with giants like Venmo and Cash App already dominating—can X carve out a slice of the pie?
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