Sam sits down with comedian and actor Josh Fadem and creator Luca Schaefer-Charlton to tackle one of the most mysterious forces on the planet: how do you actually go viral?
They dig into why some videos randomly explode, why others vanish without a trace, and whether “the algorithm” is a real thing or just some mysterious god we blame when our posts flop. Along the way, they talk accidental fame, physical comedy, trend cycles, burnout, and what happens when you try just a little too hard online.
Is going viral a skill? A science? A curse? Or just something that happens when you trip in the right place at the right time?
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