How do you measure a coach’s true impact in the NFL? It’s tricky—because great results often come from great execution, not just great play-calling. But new research digs into the process: by analyzing how teams distribute their passing routes, they’ve ranked all 32 teams on expected passing efficiency. Think basketball shot selection—but for football. Teams that consistently choose high-percentage routes win the efficiency game, revealing which coaches are truly optimizing their offense.

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