How Much Impact Can Circular Fashion Really Have? Plus: Does Price = Durability? WRAP’s Mark Sumner on What the Data Says

Episode 2:
In this week’s episode...

• How much impact can circular fashion really have—if consumers actually change their behavior?

• Italian luxury supply chain scandals spark a rare call for accountability. Confindustria Moda speaks out.

• New study finds polycotton blends shed more microfibers than 100% polyester.

• Does price = durability? WRAP’s Mark Sumner breaks down what the data really shows.

Resources Mentioned:

Study: Reducing Environmental Pressure Through a More Circular Consumption of Clothes

Study: Decoding Microplastic Shedding from cotton/polyester blends: An analysis through fiber identification⁠

Study: Measuring Physical Garment Durability

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