On this episode of ChaiNet, we sit down with Dr Brent Ridge, co-founder of Beekman 1802, one of the world’s most recognised goat-milk skincare brands.
No funding, no plan. Just an idea that kindness could be a business strategy. We talk about cold-walking into Henri Bendel with a bar of soap, why they bootstrapped for a decade, what happened on QVC, and what happens to a kindness brand when AI starts shopping for consumers.
If you think kindness is soft, this one’s for you.
Listen to Dr Brent Ridge on ChaiNet now.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit chainet.substack.com
Podden och tillhörande omslagsbild på den här sidan tillhör
Rachit Magon. Innehållet i podden är skapat av Rachit Magon och inte av,
eller tillsammans med, Poddtoppen.
