5 Reasons Trainers Haven't Gone Online Yet (And What's Really Going On)

You've been telling yourself you don't have time, you're not ready, or you don't want to be salesy. This episode breaks down the five real reasons in-person trainers haven't gone online yet, why those reasons almost never match what's actually going on, and what it actually takes to get moving.

Jon pulls no punches, draws direct parallels between the excuses coaches make and the ones their own clients use, and gives a clear picture of what the path forward actually looks like.

Takeaways

• "I don't have time" is almost always a priority problem, not a time problem
• Readiness is a feeling, not a status, and it comes after you start, not before
• Confusion and overwhelm are not the same thing, and the answer to overwhelm is never inaction
• Failed attempts usually trace back to a vague offer and skipped follow-up, not the trainer's ability
• Selling is not manipulation, it is offering to solve a problem for someone who already has it

Timestamps

00:01 -- Welcome and episode framing00:45 -- The "I don't have time" objection and why it's a priority problem02:23 -- What it actually means when coaches say they don't have time02:58 -- The "I'm not ready" belief and why it's the most expensive one in the industry04:00 -- Jon's own story: first three clients, no website, March 202005:00 -- The mirror moment: you tell your clients the same thing06:07 -- "I don't know where to start" and why there's too much information, not too little08:00 -- The content mistake: training clips vs. solving the right problems09:16 -- "I tried and it didn't work" and what actually went wrong11:24 -- Why posting and waiting doesn't sign clients11:59 -- The DM follow-up and the green light system13:33 -- Parallels between building online coaching and coaching fitness clients14:02 -- "I don't want to be salesy" and where that fear actually comes from16:03 -- What the conversation actually looks like when it's done right18:18 -- Gym floor conversations vs. DM conversations: same thing

CTA

Ready to stop sitting on it? Register for the free live workshop, How to Sign Your First 3 to 5 Online Clients in 7 Days, on June 2nd. Spots are limited and registration closes May 31st.

Book a strategy call with our teamFollow us on Instagram: @onlinetrainermentorship

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