Let’s clear this up once and for all: IPS is not a pricing structure.


In this episode, we’re breaking down what In-Person Sales actually is—and what it’s not. Because photographers keep mixing up “IPS vs all-inclusive” like they’re opposites. Spoiler: they’re not even in the same category.


Here’s what we’re covering:
 

  • The difference between how you sell vs what you sell
  • Why you can offer albums and digital files when doing IPS
  • The myths about “no one wants IPS” or “clients only want digital”
  • What matters most: experience, not delivery method

We also talk about our own evolution—from full IPS to online galleries, and how we still drive intentional sales that feel good to everyone.


Whether you’re doing same-day ordering appointments or letting clients decide from the comfort of their couch, this episode will help you sell better—without all the IPS confusion.


Grab our free pricing quiz: https://www.theprofitableportraitsocietyeducation.com/cost-of-doing-business-quiz-for-photographers
Grab our freebies: https://www.theprofitableportraitsocietyeducation.com/photography-marketing

We each built 300k photography businesses, and now we’re sharing exactly how we did it.

If this episode made you think “why has no one said this before?” you're not alone. Send it to your photography bestie. Post it to your stories. Leave a review. Not because we asked—but because you wish someone had sent it to you sooner.

 

And if your brain feels like a browser with 47 tabs open...
MOTIV is the dashboard we created to quiet the noise and help you actually run your business. The strategy, structure, and systems you’ve been missing? They’re all in there.
Start here: https://www.theprofitableportraitsocietyeducation.com/get-motiv


Allison → lentillephotography.com / @lentillephotography
Jenny → jennycrugerphotography.com / @jennycrugerphotography


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