Earned First
Avsnitt

Jean-Léopold Schuybroek: Four decades of building independent PR

Earned First
Dela

Jean-Leopold Schuybroek, chair of PROI’s International Development Group, joins the Earned First podcast to reflect on four decades in the consultancy business. The Interel founder and former ICCO chair has spent 20 years building PROI into a network of independent firms that now covers most of the world. In conversation with Earned First’s Arun Sudhaman, the episode explores:

  • what he looks for in a firm before it is big
  • why clients now build their own rosters of independents
  • how public affairs outgrew its cosy lobbying origins
  • the silos agencies built for themselves.

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör Arun Sudhaman. Innehållet i podden är skapat av Arun Sudhaman och inte av, eller tillsammans med, Poddtoppen.